November 13, 2007

BAM! ...and Why It's Crucial To Your Success

In This Issue:

Feature Article: "BAM!"

Quick Tips: "6 Ways To Turn Customers AGAINST You"

Movie Review: "Michael Clayton (starring George Clooney)"

* FEATURE ARTICLE *

“BAM!”

Want to know what super-successful people ALL have in common?

They take ACTION.

Moreover, they take action FAST.

Internet marketing expert, Eben Pagan, recently spoke about this at his "Get Altitude" event. He referred to a study of successful entrepreneurs which found that they all tended to make decisions and act much more quickly than others.

When placed in any given situation - whether it's an opportunity or threat - they quickly consider their options, weigh up the pros and cons, then - BAM! - take action.

Now, this doesn't mean that they make reckless or wrong-headed decisions. Remember, I'm talking about people who have achieved business SUCCESS!

However, I have a feeling that many of those who have squandered everything and ended up bankrupt have also tended to quickly make decisions and act fast!

The difference is that successful people make the RIGHT decisions and act accordingly in a GAME they are skilled in.

They don't skip over the analysis bit, they just do it more quickly. And they don't make hasty decisions - they have the skill, knowledge and experience to know what to do in a given situation.

But the point is, they DON'T get stuck in "analysis paralysis" or wait for condidions to be "perfect". Once they have the information they need, they reach a decision and ACT FAST.

This action orientation is something you can develop and improve through practice. And practising is as simple as making decisions and acting more quickly than you do now!

Back To Top

* HIGHLY RECOMMENDED *

“How To Avoid The Scams and Find The Right Work At Home Job, Business or Business Opportunity For You”

I don't know about you, but I'm tired of all the B.S. "work at home income opportunities" being touted on the Internet.

You know the kind - where you buy some turn-key "business in a box" that supposedly earns you millions while you sip cocktails at the beach!

On the other hand, I'm also tired of all the scare mongers who claim that it's impossible to make any kind of living working at a home.

How about a reality check?

1. You are NOT likely to make millions of dollars with any kind of "get rich quick" scheme. (It's either illegal or it doesn't work.)

2. You ARE likely to make a good income - maybe even a fortune - in a legitimate home based job or business.

What's a "legitimate home based job or business"?

Click here to read on:

==> Find The Right Work At Home Business For You

* QUICK TIPS *

“6 Ways To Turn Customers AGAINST You'”

Okay, this is a bit tongue in cheek, but we recently experienced some "issues" with our Internet service provider.

Turns out this company is absolutely BRILLIANT at showing you, exactly, step by step, how to turn customers AGAINST you!

In fact, their "system" has been honed and perfected to the point where I can almost guarantee that if you follow each step you will not only LOSE a customer for life, but they will also tell everyone they know about how rotten you are! And you'll lose even more customers!

Here are the 6 steps:

1. Use misleading and deceptive advertising. Don't tell prospects that they're really going to get a sub-standard version of what you claim to deliver.

2. When a customer complains, tell them that it's their fault.

3. When the customer complains again, repeat Step 2.

4. When the customer complains again, repeat Step 2 AND downgrade their service without telling them.

5. When the customer complains to the industry ombudsman (or relevant Government authority), quickly return the service to "normal" and lie about why the service had been downgraded.

6. When the customer maintains their original complaint and seeks to discontinue the service, impose contract termination penalties.

Needless to say, some of these practices are quite illegal, let alone unethical.

But where does it make sense from a business point of view to treat customers so poorly?

All I can say is that while various companies continue to offer such poor customer service... there will ALWAYS be opportunities for other companies to come along and snatch their business away.

Back To Top

* HIGHLY RECOMMENDED *

“You The Handbook”

Scott Kiere awoke one morning, looked in the mirror and didn't recognize the reflection.

He was 50 pounds overweight, smoking daily and wondering how life seemed to have just happened to him...

"And then I begin to notice myself at every opportunity possible - and trust me, I was a master of creating such opportunities - complaining, blaming, justifying. I showed up needlessly angry with my wife, distracted with my children and truthfully I didn't have a clue how to change it."

"Then, in one of those surreal moments where everything seems to just slow to almost a stop, my lower back went out. But more than the pain in my back, something snapped deep inside my soul and I got something."

"It may have just been a first distinction. But it was a critical one for me. I finally understood what all those amazing people and stories had been attempting to tell me all along."

"And this is what I began to understand..."

Click here to read on:

==> You The Handbook

* MOVIE REVIEW *

“Michael Clayton”

Michael Clayton is a compelling drama starring George Clooney as the "fixer" at a large New York corporate law firm.

While he fights his own demons - a gambling habit, mounting debt and family problems - his job is to "clean up" client indiscretions and other embarrassing and potentially costly problems at the firm.

His latest assignment is to neutralize one of the firms's top litigation partners, whose nervous breakdown not only threatens the case he has been working on for 6 years, but also the future of the firm.

But if Clayton was able to skate the thin line between right and wrong in previous assignments, this new task brings the line clearly into view. The question for Clayton is whether or not he will cross it.

The script, cinematography, direction and acting are all brilliant in Michael Clayton. However, the story itself is what shines. Yes, it's dark. But it also gives an insight into how, when people become too immersed in their jobs, they can become removed from who they really want to be.

Each of the main characters reflects this theme.

Take the Chief Counsel played by Tilda Swinton. We see her make some horrible decisions... yet it's not hard to believe that a few years before she probably only made one, slightly morally questionable decision... which led to another... to another... to another... and to another. Each worse than the one before, yet each approached with even more pragmatism.

To the point where the worse possible decision is just another decision in a busy day.

If anything, this film is a wake-up call to everyone who feels as though they're trapped in a loathesome machine they can't escape.

The truth is, that machine is of their own making. Fortunately, as Michael Clayton shows, it's never to late to make the right decision and break out of that machine.

4 out of 5 stars!

Back To Top